Add Your Wines
We use Google Base to power our search results. If your wines/products are already in the Google Base, they should show up in our search results. If not, here are some directions for adding your wines to the Google Base.
Adding your wines to Google Base.
- Browse to the Google Base Merchant Center.
- If you don't already have a Google Account, follow the link on that page to "create a new Google Account" and follow the instructions there.
- Once you have your Google Account, click on the button to "Sign in to Merchant Center" button.
- Fill out the form to setup your account. Click on "save updates".
- From the dashboard, click on "Data Feeds" in the left sidebar. Then click on the "New Data Feed" button.
- To be included in the Super Wine Search results, you will need to choose "United States" for your target country and "googlebase" for the data feed type.
- Enter the name of your data feed file. (Info on using .txt below.) Click "Save changes".
- To do a one time manual upload, click on "Manual upload" under the "Upload Schedule" column. Choose the file and click "upload and process". Wait.
- When your feed has been processed, check back on the data feed page for errors.
Spreadsheet Template for Data Feed
You can use the tab-delimited spreadsheet here (right click, and save as) to upload your wines into Google Base.
Add a row for each wine/product. Make sure to "save as" a "tab-delimited" file with a .txt extension.
The following fields are required: condition, description, id, link, price, type. The rest are optional. Be sure to erase the sample row.
More help and information from Google here. And information on the required formats for the fields here.
Help me!
If you need help setting up or automating your Google Base data feed, you can contact us for consulting and development. Cost will vary project-to-project but may range $300 to $1000 depending on the requirements. You can also read the Merchant Center help documentation here.
A note on using Google Base (solely) for our data.
There are numerous companies and groups indexing shopping sites for wines for sale. At WineLog, we integrated with many of them. A year ago, we couldn't have run this site using just Google Base data. Their data wasn't that good. Lately though, their data has been as good or better than other sources. And as the largest player in the web searching space, there is little reason to think that they won't continue to be a good, reliable source for this data.
Google's size and influence also means that wineries and wine retailers should make integrating with Google (or working with services that do) a top priority.
On our end, we could integrate with multiple data providers (as we have in the past), but for now will use Google Base solely. By sticking with one data source we avoid duplication issues (a pain for us to program around and annoying for you to see) and ensure speedy up-to-date results.
